Le Beau Souterrain is a boutique hotel designed to cater to discerning travelers in search of a luxurious and design-focused hotel experience in the heart of Paris. Nestled within a meticulously restored 19th-century village townhouse in the enchanting neighborhood of Montmartre, this 5-star boutique hotel offers a truly unique and immersive experience that welcomes guests from around the globe.

Our creative journey with Le Beau Souterrain was a fusion of inspirations, where we sought to harmonise the vibrant energy of underground bohemian culture of the area with the refined elegance of bourgeois society. This fusion found its artistic expression in the hotel's brand identity, where two contrasting typefaces came together to tell a captivating story. An interchangeable graphic device, inspired by the aesthetics of Art Nouveau posters, added a touch of whimsical sophistication to the visual narrative.

In every detail, from the ambiance of the hotel's interior spaces to the nuances of the brand identity, Le Beau Souterrain invites guests to embark on a journey through time, art, and culture, promising an unforgettable stay that transcends the ordinary and immerses them in the timeless allure of Parisian charm.