Brand Identity and Web Design for Slow Project, a Minneapolis-based haven for recycled and restored vintage furniture. Our approach was inspired by the ethos of sustainability that defines the brand. We chose a pared-back, neutral color palette to echo the essence of eco-consciousness, ensuring that the spotlight remains firmly on the impeccable craftsmanship of each product.

In crafting the digital presence for Slow Project, our mission was clear: to emulate the immersive and tactile experience of being in the store itself. We designed the website to convey the same sense of authenticity, allowing visitors to explore the collection just as they would in person. Every aspect of the online platform was thoughtfully curated to align seamlessly with the brand's commitment to sustainability and the timeless allure of vintage furniture.